Karyl Parks of Axiomatics: Here Are My Top 5 Tried + True Marketing Strategies
Generally speaking, someone who is a CMO has learned a tremendous amount about marketing through years of experience. A CMO is in a perfect position to know what is more likely and less likely to work when it comes to marketing. What are the top 5 tried and true marketing strategies that CMOs recommend to other business leaders?
As a part of Authority Magazine’s series “CMOs Share Their Top 5 Tried + True Marketing Strategies”, Stephanie Hood had the pleasure of interviewing Karyl Parks, Axiomatics’ Chief Marketing Officer, on her recipe for effective marketing strategies in today’s landscape..
Axiomatics is the originator and leading provider of runtime, fine-grained authorization delivered with attribute-based access control (ABAC) for applications, data, APIs, and microservices. The company’s Orchestrated Authorization strategy enables enterprises to effectively and efficiently connect Axiomatics’ award-winning authorization platform to critical security implementations, such as Zero Trust or identity-first security. The world’s largest enterprises and government agencies continually depend on Axiomatics’ award-winning authorization platform to share sensitive, valuable, and regulated digital assets – but only to authorized users and in the right context. Please visit our website or follow us on LinkedIn, Twitter, and YouTube to learn more.
Corporate Communications Manager